Liquid Ice in the Olympics and professional cycling Sport
Liquid Ice has been used since the Olympics in Athens 2004 (Ice Wrap Professional) and in Bejing 2008 (Ice Wrap Pro and Performance bands)
Dr. Andreas Gösele, medical Team leader from the Swiss Olympic and Radio Shack Trek cycling Team says:
The concept of cooling the athletes not just in hot weather conditions, but also in moderate temperatures, is extremely innovative and effective.
Liquid Ice is easy to use and the athletes embrace it. Compared to other methods it dominates regarding the handling and acceptance.
The riders appreciated it from the very beginning and don't really want to race without it anymore.